Selling Secure Access: How MSPs Position, Price, and Package for Zero Trust

Many managed service provider clients continue to rely on VPNs for remote access, despite changes in how users, applications, and infrastructure operate. The shift to hybrid work, cloud adoption, and identity-driven security is driving the need for more modern and flexible access models.

A discussion featuring David Nankervis and Andy Larin explores how MSPs can move clients toward Zero Trust and SASE architectures. It covers approaches to positioning, pricing, and packaging secure access as a managed service, while helping organizations replace legacy VPN environments with scalable, identity-based solutions.